Case studies

The story behind the work. A closer look at the briefs, decisions, and people that shape our films.

The story behind the work. A closer look at the briefs, decisions, and people that shape our films.

Doorman presenter and Phone Jailer speaking in front of a classroom.

Product launch film

Doorman: Introducing classroom focus mode through film

Pan Visuals produced Doorman’s launch film to introduce its classroom focus mode and prepare students for first use, combining a character-led story with practical product demonstrations.

Basketball player dribbling in front of blue gym bleachers in the Li-Ning Liren 7 commercial.

Sports product campaign

Li-Ning Liren 7: A shoe launch built around the game

Pan Visuals produced an on-court commercial, vertical product videos, and campaign photography for Li-Ning’s Liren 7 launch. The campaign has reached more than 20 million views.

Jalen Brunson speaking on camera at the 2026 Second Round Foundation Charity Golf Classic.

Charity event films

Jalen Brunson Charity Golf Classic: The story beyond the course

Pan Visuals documented the 2025 and 2026 Second Round Foundation Charity Golf Classics with HallPass Media, bringing together Jalen Brunson, the day on the course, and the supporters behind the foundation.

NBA Summer League basketball action filmed by Pan Visuals in 2025.

Sports event content

NBA Summer League: Official coverage on and beyond the court

Official event content across games, activations, VIP moments, and festival programming, led from production planning and crew coordination through rapid-turn editing and delivery.

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